All of this year, Microsoft has been putting a lot of high profile efforts in their product advertisement. Including one “Password Protected Bra” for their Microsoft Office product, hoping that some sex appeal will boost the sales.

In the recent wake of Windows 7, it seems like Microsoft is now really trying to make a new image for the companies. Rather than making mocking ads that Apple has been doing all of this time, Microsoft chose to use new tools of marketing : A cute little girl named Kylie. With her first breaking ad as “I am a PC” (without those silly mocking thing) and now the newest ads with a whole more cuteness added in it.

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